Undergraduate Admissions - The University of Iowa

The University of Iowa

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Arts Entrepreneurship


Arts Entrepreneurship

The certificate in Arts Entrepreneurship helps students develop the skills required for creating market-based opportunities in the arts, such as starting a performing arts business, promoting their work as artists, leading arts-based ventures, and sustaining an arts-based career. The certificate will help you prepare for careers in marketing, publicity, fundraising, financial management, and artist management in the arts or in entertainment.

The certificate is offered by the Division of Performing Arts in partnership with the John Pappajohn Entrepreneurial Center in the Tippie College of Business.

Course Work 

You'll take entrepreneurship courses in accounting, financial management, and marketing; as well as courses on arts management and leadership practices in commercial and nonprofit arts organization. You also must take courses in dance, music, or theatre arts and complete an internship in an arts organization.

Review Arts Entrepreneurship in the UI General Catalog for more details about admission and course requirements.

Student Opportunities 

First- and second-year students interested in pursuing the certificate in arts entrepreneurship may enjoy living in the Arts Living-Learning Community or the Standing Ovation Living-Learning Community in the residence halls. These communities includes students from art and art history, dance, film, music, and theatre arts.

Application Process

Undergraduate certificate programs are available to students once they are enrolled in a degree program at Iowa, or after they have received a bachelor's degree. Review our Areas of Study to select a major.